The sparsely leaved Erica caffra branches in picture appear loose and wispy, the young ones white, the older ones brown-barked.
The flower clusters are scattered on small side-branches and at stem-tips.
The photo was taken in the Outeniqua Mountains (Marais, (Ed.), 2017; Vlok and Schutte-Vlok, 2015; Manning, 2007; iNaturalist).