This Phylica oleifolia bush has all its globose, purple-red fruit at or near stem-tips, like a shop that displays all its stock in the windows. This is what should be expected from a plant that flowers in short terminal panicles.
A good harvest has been achieved, but which birds or animals are attracted to these invitingly coloured morsels for effecting dispersal is not known. The fruit will be red-brown when ripe (Le Roux, et al, 2005; Coates Palgrave, 2002; iNaturalist).