Helichrysum trilineatum is commonly known as the social everlasting and in Southern Sotho as Hukobetsi, a name for which no translation could be found. It is a much-branched, rounded and wider spreading than tall shrub, up to around 1 m in height. Old branches become leafless and woody with leaf scars. Young branchlets are grey to whitish from woolliness and are densely leaved. These plants are very variable in leaf size and hairy covering.
The species distribution is inland in the Eastern Cape and KwaZulu-Natal Drakensberg, also in Lesotho.
The habitat is montane, rocky grassland. The habitat population is deemed of least concern early in the twenty first century (iNaturalist; JSTOR; https://keys.lucidcentral.org; http://redlist.sanbi.org).